At present, each year, the number of users who need renovation of their houses reaches 30 million, not to mention the tremendous public demand for decoration. China is one of the world's largest wallpaper market and is a potential market of more than 500 billion yuan RMB.

Karen will originate the ideas of being a world's fine shopping paradise, full responsibility for product quality, a virtual show of family decorating and world's fine wallpaper decoration experience hall show that Karen wallpaper will lead marketing of industry, build the new service model for fine earth and act as a leader image of wallpaper brand in China and Asia. Karen wallpaper is leading the way in the high-end markets of international fine wallpapers with an annual increase of 30-50%, trying to occupy 25%—30% market in China and Asia in 3-5 years and making efforts to become a“aircraft leader” which will lead the world’s wallpaper brands.