Karen will hold regular large scale group purchases every year whose venues locate in the first-tier cities and the regional hub cities where massive consumers have recognized. Karen will make the regular group purchase become an annual fixed-type so as to shape the brand image of Karen wallpaper and gather popularity for the sales of Karen wallpaper.

Meanwhile, Karen will hold from time to time promotion activities for the group purchases in the high-end building materials supermarkets in the first-tier cities and the regional hub cities which are in the form of interest, elegance and diversity. All the promotion activities will help build the brand image of Karen wallpaper, maintain the eternal sales vitality and drive the high growth of Karen wallpaper sales.

Karen will hold colourful live demos and experience activities of important projects and major programs to give an impetus to group purchasing power.

Karen will exhibit her well-known brand through sporting festivals, large-scale theatrical performances, public service activities and major festive events which will always make people feel that happy life is all around.